If you’re new here, I’m Jonathan Seah, a professional resume writer who helps professionals rediscover their voice and land roles they’re proud of. You can read more about my work or leave a review here: https://g.page/JonathanSeahResumeWriting?gm

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When Sarah (name changed for privacy reasons) reached out to me, she sounded exhausted. Her email opened with:

“I’ve been applying for months. I tweak my resume every time, but nothing’s happening. I’m starting to think maybe I’m just not that impressive.”

That line broke my heart, because I hear it so often. People who have worked hard, led teams, built results, and yet, their resumes tell none of that story. Sarah was one of them.

 

The Backstory

Sarah had spent over a decade in marketing, starting as a copywriter and working her way up to managing a team of five at a boutique agency. She was creative, loyal, and the kind of person who’d stay late to make sure a campaign felt right. But when she decided to apply for bigger roles, ones that matched her talent, she hit a wall.

 

Fifty applications. Two auto-rejections. Zero interviews. She told me she’d started to feel invisible — “like I was shouting into the void.”

 

When she sent me her resume, I saw why. It was neat, well-written, and completely undersold her. It listed responsibilities but not results. It said what she did, but not how she changed things. There were no numbers, no growth stories, no spark.

 

The Turning Point

We started by having a real conversation, not about bullet points, but about her.

I asked, “What’s a moment you’re proud of, even if it seems small?”

 

She paused, then laughed a little. “There was that one campaign... we turned an engagement rate from 0.7% to 2.3% in three months. I guess that was cool.”

 

That “cool” campaign had tripled engagement, brought in new clients, and saved her team’s reputation after a shaky quarter. But her old resume mentioned it like this:

‘Managed social media campaigns for multiple clients.’

We turned that into:

“Revived underperforming campaigns to achieve 230% engagement growth in three months, driving 4 new client accounts.”

Same story. Totally different energy.

 

Rewriting the Narrative

We restructured her resume around her wins, not her tasks.

• Her leadership moments came to life (“mentored 3 junior marketers who were later promoted”).

• Her creativity got credit (“developed brand voice guidelines adopted across 12 accounts”).

• And we added the keywords that mattered for the senior-level marketing roles she wanted.

We paired it with a reworked LinkedIn profile that actually sounded like her, approachable, creative, confident.

 

By the end of our rewrite session, Sarah said, “I feel like I just met the professional version of myself I always hoped I could be.”

 

That’s the moment I live for.

 

The Outcome

Two weeks later, she sent me another email — this time with way more exclamation points.

“I GOT THREE INTERVIEWS THIS WEEK!!! One’s with a company I’ve dreamed about for years.”

Not long after, she landed an offer: a 20% raise, a bigger title, and the validation she’d been missing.

 

But more than that, she told me, “It’s not just that I got interviews. It’s that I feel like myself again. I feel seen.”

 

The Takeaway

A resume isn’t just a career document, it’s your professional mirror. If it’s not showing your brilliance, your growth, your impact, it’s not you.

 

When we measure our worth by silence in our inboxes, we forget that hiring systems don’t recognize heart, leadership, or loyalty until we translate it into results.

 

Sarah didn’t change overnight. She didn’t take another course or get another certification. She simply started telling her story honestly and powerfully.

  

And that made all the difference.